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We hereby present
the new logo and new trademark image to be used by
all Baschieri & Pellagri distributors. The
following cards give instructions for their correct
use, to be followed precisely whenever you want to
use the Baschieri & Pellagri trademark for your
communications.
Card
1 describes
the use of the black and white logo.
Card
2 describes
the use of the color logo. We strongly recommend
that you use the 4-color logo (i.e., the one with a
3-dimensional effect) whenever technically
possible, and always for advertising. The 2-color
logo should be used only when absolutely
necessary.
Card
3 shows the
characters and correct proportions to be used for
the logo and address on a page of text or on the
layout of your advertising, editorial, or
promotional pages.
We want to stress
the importance of using these visual elements
correctly so that Baschieri & Pellagri will be
able to give you proper and effective sales support
at all times.
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